An innovative marketing leader with over 12 years of experience in the marketing and entertainment fields, Erin has a passion for storytelling and a deep understanding of performance-driven strategies. Prior to joining ECE, Erin spent over a decade in the professional sports industry and has built a career dedicated to helping brands grow and thrive through strategic marketing efforts. The North Carolina native holds a B.A. in Journalism and Mass Communication from the University of North Carolina at Chapel Hill, where she focused on Public Relations and Creative Writing. In her free time, Erin loves live music and spending time with friends, family, and her big goofy dog, Amos.