It’s an exciting day at EastCoast Entertainment (ECE) as we announce the expansion of our ownership group. We’re proud to share that Chris McClure and Ellie Schwarz have been named Managing Partners, becoming the twelfth and thirteenth members of our board. This milestone reflects ECE’s ongoing growth and commitment to recognizing leaders who exemplify passion, innovation, and teamwork within the entertainment industry.
Meet the Managing Partners
Chris McClure began his career at ECE Charlotte in 2002, quickly rising from assistant to agent and event producer. In 2007, he began producing national talent shows and has since managed over 100 headline events featuring renowned entertainers.
“I love the people I work with and am grateful for the opportunities I have experienced at ECE,” says Chris. “With the growth our company is currently experiencing, our potential is limitless. I am thrilled to be a part of it!”
Senior Managing Partner Larry Farber adds, “In my career, I’ve never known anyone more passionate about his life’s work or more of a team player than Chris. His enthusiasm is infectious and his unselfishness unmatched. I’m proud to be his partner.”
Ellie Schwarz joined ECE Charlotte in 2007 with a dream to open an office in Asheville, NC—achieving it within nine months. Over the past decade, ECE Asheville has become a trusted entertainment resource for Western NC, Eastern TN, and Upstate SC, thanks to Ellie’s authentic relationship-building and passion for her craft.
“This partnership means the world to me,” says Ellie. “I’m honored to share my ideas and goals for ECE and ensure that our employees, clients, and artists have the groundwork to reach their dreams.”
Senior Managing Partner Ed Duncan shares, “Ellie has blossomed into one of our company’s greatest sales professionals with countless happy clients and artists. It’s an honor to call her a great friend, partner, and someone we all look up to.”
The ECE Legacy and Future Growth
ECE President & CEO Doug Daniel notes, “Chris and Ellie are extraordinary professionals poised to add so much to our leadership team in creativity, loyalty, and enthusiasm. As we navigate such tremendous growth, I’m confident they’ll be invaluable assets in our future.” This appointment reflects ECE’s continued focus on empowering its people and elevating leaders who embody the company’s culture of collaboration and excellence.
About the New Partners
- Chris McClure – Charlotte, NC | Managing Partner | Event Producer | Joined ECE in 2002.
- Ellie Schwarz – Asheville, NC | Managing Partner | Regional Director | Joined ECE in 2007
Why It Matters
As ECE continues to grow nationwide, these leadership additions strengthen the foundation for the company’s next chapter—one built on creativity, service, and shared success.
Join us in congratulating Chris and Ellie on this exciting new chapter.
